USP's Finest 2003

Poster ad for University of Southern Philippines Foundation

The big question mark with the punchline question, WHO WILL BE THE NEXT? is the main element of this poster. We look at the smiling bright faces of University of Southern Philippines (USP) students and wonder who. “Next what?” After establishing that initial message, we arrive at reading the finer details of the advertisement.

On top is the USP’s Finest logo rendered as such that it looks like a monumental trophy. Below it are the awards. The finer details under the line are dates and contact information.

Poster outputs were laser-printed by Global Village International Learning Center then at 3rd Level, Ayala Center Cebu.